{"version":"2026.03","released":"2026-03-29","occupation":{"title":"Car rental agent","slug":"car-rental-agent","category":"transport","category_label":"Transport","pay":27000,"salary_low":24000,"salary_high":30000,"jobs":50800,"outlook":-4.12,"outlook_desc":"Softening · saturated market","education":"GCSEs grades 4-9 (A*-C)","exposure":5,"exposure_rationale":"The role is a hybrid of digital administration and physical service. While AI and self-service kiosks can automate bookings, payments, and contract explanations, the job still requires physical tasks like inspecting vehicles for damage, demonstrating car features, and moving vehicles between locations.","url":"https://nationalcareers.service.gov.uk/job-profiles/car-rental-agent","zone":"ambiguous","elasticity":3.5,"elasticity_mechanism":"Demand is primarily driven by the volume of travel and vehicle ownership rates rather than the cost of the rental transaction itself.","elasticity_gate":"saturated"},"trajectory":{"slug":"car-rental-agent","title":"Car rental agent","category_label":"Transport","baseline_jobs":50800,"curve":[{"year":2024,"jobs":50969,"pct":0.33},{"year":2025,"jobs":51198,"pct":0.78},{"year":2026,"jobs":51666,"pct":1.7},{"year":2027,"jobs":51829,"pct":2.03},{"year":2028,"jobs":51285,"pct":0.96},{"year":2029,"jobs":50437,"pct":-0.71},{"year":2030,"jobs":49827,"pct":-1.92},{"year":2031,"jobs":49497,"pct":-2.56},{"year":2032,"jobs":49281,"pct":-2.99},{"year":2033,"jobs":49088,"pct":-3.37},{"year":2034,"jobs":48897,"pct":-3.75},{"year":2035,"jobs":48707,"pct":-4.12}],"time_to_disruption":null,"transitions":[{"slug":"taxi-driver","title":"Taxi driver","elasticity":7.5,"exposure":3,"pay":27500,"outlook":7.12,"zone":"mixed"},{"slug":"helicopter-pilot","title":"Helicopter pilot","elasticity":7.5,"exposure":3,"pay":35000,"outlook":7.12,"zone":"mixed"},{"slug":"transport-planner","title":"Transport planner","elasticity":6.5,"exposure":7,"pay":39000,"outlook":5.78,"zone":"jevons"},{"slug":"heavy-vehicle-technician","title":"Heavy vehicle technician","elasticity":6,"exposure":2,"pay":40500,"outlook":5.9,"zone":"baumol"},{"slug":"ambulance-care-assistant","title":"Ambulance care assistant","elasticity":4.5,"exposure":2,"pay":25500,"outlook":3.05,"zone":"mixed"}],"regional":[{"region":"South East","employment":13800,"pct":31.9},{"region":"East","employment":9100,"pct":21},{"region":"North West","employment":8300,"pct":19.2},{"region":"Northern Ireland","employment":5300,"pct":12.2},{"region":"Yorkshire and The Humber","employment":3800,"pct":8.8},{"region":"Scotland","employment":3000,"pct":6.9},{"region":"North East","employment":0,"pct":0},{"region":"East Midlands","employment":0,"pct":0},{"region":"West Midlands","employment":0,"pct":0},{"region":"London","employment":0,"pct":0},{"region":"South West","employment":0,"pct":0},{"region":"Wales","employment":0,"pct":0}],"gender":{"male":30100,"female":20700,"female_pct":40.7},"soc_code":"7129"}}